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Voyage en Capitale: Louis Vuitton & Paris


Voyage en Capitale: Louis Vuitton & Paris

Voyage en Capitale – Louis Vuitton & Paris exhibition brings together Louis Vuitton’s historic objects from its heritage collections and a variety of works (paintings, photographs, models, etc.) on loans from museums, establishing the famous trunk maker’s key role in Paris’ cultural and artistic history.

The trunks and luggages selected reveal the creative process behind these luxury products tailor-made to the wishes of each client. These “beautiful objects” are also ingenious technical inventions combining aesthetics, pragmatism and artistic creation…The very definition of design ahead ot its time!

The visit is structured around two major themes that underline the Louis Vuitton’s history:

• The traditional expertise paired with ongoing technical research, a phenomenon displayed at major events, such as the Worlds Fairs (in Paris) or the “Croisières Citroën” expeditions
• and the artistic collaborations initiated at the dawn ofthe 20th century and continued since.

Some 230 works are exhibited ranging from a dozen paintings, numerous maps, drawings, advertising labels, old photos and five models.

The exhibition is located at the Musée Carnavalet and will be running from October 13th 2010 to February 27th 2011. Information about the exhibition i.e. Museum address, hours and admission prices are posted below.

Curators
Raphaël Gérard, Exhibition Director, Louis Vuitton Malletier – Corporate Heritage Department
Rose-Marie Mousseaux, Curator, Musée Carnavalet

HISTORY

Here we are after a long joumey of over a century and a half, on this misty October morning in Paris, a port where we have already stopped off at various docking points.

The first was located in the Opéra district from 1856 onwards, and then the Champs-Elysées in 1916, avenue Marceau in 1954 and back to the Champs-Elysées with the fleet’s flagship in 2005.

You will see how much we have changed, while remaining true to our tradition, how we have adapted to all those huge machines, planes, trains, etc., remaining a constant companion always ready to serve and set off again.

Patrick-Louis Vuitton
Direct or of Special Orders, Louis Vuitton



SCENOGRAPHY

The priority for this scenographywas above all to showcase the beauty and rarity of the pieces exhibited. I thus created a light, all-white, transparent setting for them, to accompany Paris and Louis Vuitton’s parallel histories.

The itinerary of discovery is punctuated with glimpses into history and memorable events, which accompany us on a joumey through the centuries that offers the visitors a highly graphic experience. We enter the exhibition through a Vuitton trunk. then pass undera giant monogram flower; we find ourselves on a cruise liner in 1920 and revisit the Eiffel Tower as if we were the first visitor.

Jean-Marc Gady
Exhibition Scenographer



THE TRUNKS

Today we are disembarking on the quays of the Musée Carnavalet, where we will have the chance to tell you about our travels for a time before setting sail once more. Open us to release the scents of a distant land, or perhaps the aromas of the camphor that protected your clothes. Some of us will display the traces, marks and souvenirs of the adventures met along the way, while others will let you take a book or a sketch pad, opening the door to another joumey – that of all the cultures we have encountered. so why not cane to rest in a museum fora while?

Patrick-Louis Vuitton
Direct or of Special Orders, Louis Vuitton


Musée Carnavalet, Histoire de Paris
23, rue de Sévigné – 75003 Paris
+33 (0) 1 44 59 58 58
www.carnavalet.paris.fr

Exhibition hours
Open Tuesday to Sunday, from 10AM to 6PM
Closed on Mondays and public holidays

Exhibition Prices
Adults €7 • Concessions €5,50 • Young people €3,50
Free admission for children aged 13 and under and
Friends of the Museum

Images via Louis Vuitton