Louis Vuitton W & Capucines Ad Campaign Featuring Michelle Williams

Louis Vuitton’s latest advertising campaign spotlights two key new leather goods designs in a series of images photographed by Peter Lindbergh featuring the new W and Capucines handbags. The graphic W Bag, with its bold lines and innovative combination of materials, represents a fresh vision of the iconic Monogram, while the timelessly feminine Capucines from the Parnasséa Collection throws the spotlight on Louis Vuitton’s leather craftsmanship – a heritage referenced in certain visuals by the presence of vintage trunks. The expressive beauty of Michelle Williams, who wears the sensual lace slips and mannish coats of Marc Jacobs’ Fall/Winter 2013 collection for Louis Vuitton, is revealed by Peter Lindbergh’s sensitive and striking portraits.

The actress was singled out by Louis Vuitton for the independent spirit with which she has forged her path through the Hollywood star system, defining herself by her outstanding talent, her passion for her craft, and her choice of daring and challenging roles.

First rising to prominence in Ang Lee’s Oscar-winning Brokeback Mountain (2005), Michelle Williams went on to give critically acclaimed performances in films such as Synecdoche, New York (2008), Shutter Island (2010), and My Blue Valentine (2010). In 2011, her performance as Marilyn Monroe in My Week with Marilyn earned her a Golden Globe and her third Oscar nomination. Michelle Williams is currently filming Suite Française, one of the most eagerly awaited releases of recent years, which is based on the award-winning novel by Irène Némirovsky, discovered decades after the writer’s death in Auschwitz.

The new Louis Vuitton advertising campaign starring Michelle Williams will break in the September issues with W bag and October issues with Capucines bag of magazines worldwide.

Photographer: Peter Lindbergh
Hair: Sam McKnight
Stylist: Jacob K
Makeup: Stephane Marais

See Michelle Williams’ second Louis Vuitton campaign: Louis Vuitton Spring/Summer 2014 City Bags Ad Campaign.

Watch the making of the campaign:

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Images via Louis Vuitton


  • Ann Maria Lombardo Williamson

    Love & must have. Cost?

  • Ann Maria Lombardo Williamson

    Thank u!

  • Helena Pena

    Love Love ♥