The Louis Vuitton traveller this season takes a digital look, from above, at the wonders of the plains of South America.
“Our collections have always been about travel,” says Kim Jones for Louis Vuitton, “but the idea this time was technical travel, digital travel, the implications of the fact that we can now see the world through a screen. We looked at NASA maps of the world from space, and at aerial photographs of Machu Picchu, Cusco, the Atacama Desert, and the Nazca Lines in Peru. Then, we went into those areas and found the finest local materials. The idea this season is combine these refined fabrications with the notion of digital, new age travel, of never being in one place. As is the tradition of Louis Vuitton, there’s a focus on craftsmanship, but technology was important; I didn’t want to make something rustic or nostalgic. It had to feel technical and modern.”
Discover the backstage photos from the show at the gallery above.